115: How to Choose a Marketing Strategy that Doesn’t Burn You Out with Digital Nomad Nienke Nina

“Create a marketing strategy that serves your desired lifestyle and fits your business goals.”

The 4 Most Important Things to Consider When Creating a Marketing Strategy for your Business

DON’T be online everywhere

Building a successful marketing strategy requires focusing on quality over quantity. Being present on every platform can be exhausting and undermine your confidence. Instead, choose specific platforms where you can find the leads that are important for your business. Concentrate on nurturing relationships and making connections in those chosen platforms to maximize your impact.

Know your audience and where they are

Marketing is about building connections and trust. Identify your ideal clients and determine where they congregate online. Make a list of the platforms where they are most active, particularly in groups where you can reach multiple people. By focusing on these platforms, you can better target your marketing efforts and engage with your intended audience.

Choose a platform that fits your personality

Select a platform that aligns with your natural strengths and interests. If you enjoy podcasting, leverage that medium as it comes more naturally to you. Avoid forcing yourself onto platforms that don’t feel authentic or enjoyable. By being true to yourself and using platforms that match your personality, you can show up with more positive energy and using platforms that match your personality, you can show up with more positive energy and attract the right audience.

Ensure a lifestyle fit

Consider your desired lifestyle and the type of business you want to build. Craft a marketing strategy that aligns with your lifestyle and doesn’t require you to be online all the time. Find a balance that allows you to show up consistently without compromising your energy or personal well-being. By choosing a marketing strategy that supports your lifestyle, you can maintain your motivation and create content that resonates with your audience.

Are you an entrepreneur and struggling to find your dream clients and build your freedom business?

Learn how Nienke Nina has build hundreds of successful marketing campaigns at the live workshop on Tuesday, October 24th at 6 pm CET/ It’s a free workshop and register for free via the button below!

Connect with our Nienke Nina and our guests

Your host Nienke Nina

More digital nomad tips and life advice via instagram @digitalnomadsdaily

Connect with Nienke Nina on LinkedIn @Nienke Nina Keizer

Find Nienke Nina on Instagram @nienkeninatravels

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